Business Product Launch

Stagwell Launches AI Search Platform

Analysis based on 9 articles · First reported Mar 02, 2026 · Last updated Mar 02, 2026

Sentiment

Attention

Articles

Market Impact

Direct

Live prominence charts, article sentiment distribution, and event development timeline available on the NewsDesk Dashboard

Market Impact

The launch of Stagwell Search+ is expected to positively impact the marketing and advertising sectors by providing a new solution for brands to optimize their visibility and sentiment in the evolving AI search landscape. This innovation could drive increased revenue for clients and enhance the market positions of Stagwell and its partners.

Marketing Advertising Artificial intelligence

Event Summary

Stagwell, a global marketing network, announced the global launch of Stagwell Search+, an agentic platform designed for AI Search experiences. Developed by its subsidiary Assembly in partnership with Emberos, the platform aims to help brands optimize for discoverability, visibility, sentiment, and outcomes in the new era of AI-guided search decisions. Unlike traditional SEO adjustments, Stagwell Search+ addresses AI search as a comprehensive media challenge, unifying paid, owned, earned, and shared media. The solution includes capabilities like audit, AI search intelligence utilizing Emberos' AI agents, and continuous measurement to strengthen brand performance over time. Early deployments have shown significant increases in AI Overviews visibility and revenue from AI-powered search transformation for clients.

Key Actions

100 Stagwell launched new AI search platform

90 Stagwell===Assembly Global built AI search platform Stagwell

80 Emberos partnered in AI search platform development Stagwell===Assembly Global

Entities Involved

stock

Stagwell

Stagwell launched Stagwell Search+, an agentic platform for AI Search experiences, which is expected to enhance its offerings and market position in AI-powered marketing solutions. This launch builds on its momentum in AI, positioning Stagwell as an 'AI winner'.

Importance 100 Sentiment 70

subs

Stagwell===Assembly Global

Assembly, Stagwell's global omnichannel media agency, built Stagwell Search+ in partnership with Emberos. This reinforces Assembly's leadership in AI-powered performance and its role in developing innovative marketing solutions.

Importance 80 Sentiment 60

priv

Emberos

Emberos partnered with Assembly to develop Stagwell Search+, contributing its AI agents and AI Brand Orchestration infrastructure. This partnership expands Emberos' reach and validates its operating system for AI visibility.

Importance 70 Sentiment 60

per

Mark Penn

Mark Penn, Chairman and CEO of Stagwell, commented on the launch of Stagwell Search+, highlighting its role in solving the 'data-to-execution' gap and continuing Stagwell's momentum as an AI winner.

Importance 40 Sentiment 50

per

Justin Inman

Justin Inman, Founder & CEO at Emberos, expressed excitement about partnering with Stagwell to bring Emberos' AI agents and infrastructure to clients, recognizing the shift in how Large Language Models mediate product discovery.

Importance 40 Sentiment 50

subs

Alphabet Inc.===Google

Alphabet Inc.===Google is mentioned as the platform for 'AI Max', a paid search campaign type, indicating its role in the broader AI search ecosystem that Stagwell Search+ aims to optimize for.

Importance 10 Sentiment 0

stock

Microsoft

Microsoft is mentioned as Assembly was named Microsoft Advertising Partner of the Year, showcasing Assembly's recognition in the advertising industry.

Importance 10 Sentiment 0

Relationships

Stagwell===Assembly Global related ↔ Stagwell

Mark Penn related ↔ Stagwell

Justin Inman related ↔ Emberos

Stagwell related ↔ Emberos

Stagwell===Assembly Global related ↔ Emberos

NEWSDESK

Track this event live

Set up alerts, explore entity relationships, search across thousands of events, and build custom intelligence feeds.

Open Dashboard