Business partner program launch

Five9 Launches Fusion Partner Program

Analysis based on 7 articles · First reported Mar 10, 2026 · Last updated Mar 11, 2026

Sentiment

Attention

Articles

Market Impact

Direct

Live prominence charts, article sentiment distribution, and event development timeline available on the NewsDesk Dashboard

Market Impact

The launch of the Five9 Fusion Partner Program is expected to positively impact the customer experience technology market by fostering greater interoperability and innovation. This move by Five9 could lead to increased adoption of AI-driven solutions and more connected customer journeys across various industries.

Software Customer service Artificial intelligence

Event Summary

Five9 has launched an evolution of its Five9 Fusion platform with a new partner program designed to create an evolving customer experience (CX) orchestration ecosystem. This program aims to connect artificial intelligence (AI) agents, data, and business systems, enabling organizations to accelerate innovation and derive greater value from their CX technology investments. Building on existing integrations with Salesforce, ServiceNow, and Epic Systems, the program now encompasses a broader ecosystem of product integrations, independent software vendors (ISVs), and embedded technology partners. Key enhancements to the Intelligent CX Platform include improvements to Five9 VoiceStream and TranscriptStream, a new AI Agent Connect integration API, and deeper integration with Five9 OneVUE. The initiative is driven by Five9's vision for 'Agentic CX' which emphasizes openness and ecosystem-driven innovation to deliver more adaptive, personalized, and scalable customer experiences.

Key Actions

100 Five9 launched new Fusion Partner Program

80 Five9 enhanced Intelligent CX Platform

Entities Involved

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Five9

Five9 launched its new Fusion Partner Program, aiming to enhance its Intelligent CX Platform by integrating AI agents, data, and business systems. This initiative is expected to accelerate innovation and unlock greater value for its customers, potentially boosting Five9's market position and revenue.

Importance 100 Sentiment 50

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Salesforce

Salesforce is mentioned as one of the successful Five9 Fusion integrations, indicating continued collaboration and potential for expanded opportunities within the new partner program.

Importance 30 Sentiment 20

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ServiceNow

ServiceNow is noted as a successful Five9 Fusion integration, suggesting ongoing partnership and potential for further collaboration through the expanded program.

Importance 30 Sentiment 20

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Epic Systems

Epic Systems is highlighted as a successful Five9 Fusion integration, implying continued partnership and potential for growth within the new partner program.

Importance 30 Sentiment 20

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Jim Hickey

Jim Hickey, Senior Vice President of Product at Five9, articulated the vision for Agentic CX and the importance of openness, emphasizing how Five9 Fusion will help organizations build more intelligent customer experiences.

Importance 20 Sentiment 10

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Kim Hill

Kim Hill, Senior Vice President of Partners at Five9, highlighted the program's commitment to building better together and enabling customers and partners to innovate faster and deliver connected customer journeys.

Importance 20 Sentiment 10

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Sheila McGee-Smith

Sheila McGee-Smith, Principal Analyst at McGee-Smith Analytics, provided an analyst's perspective, affirming that expanding Five9 Fusion aligns with market trends towards open architectures and ecosystem-driven innovation.

Importance 10 Sentiment 10

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Relationships

Jim Hickey related ↔ Five9

Kim Hill related ↔ Five9

Sheila McGee-Smith related ↔ McGee-Smith Analytics

Five9 related ↔ Salesforce

Five9 related ↔ ServiceNow

Five9 related ↔ Epic Systems

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