WhatsApp Tests 'Guest Chats' Feature
Analysis based on 10 articles · First reported Mar 16, 2026 · Last updated Mar 17, 2026
The introduction of Meta Platforms===WhatsApp's 'Guest chats' feature could positively impact Meta Platforms by expanding Meta Platforms===WhatsApp's user base and engagement, potentially leading to increased market share in the communication sector. This innovation may also influence competitors to develop similar features to retain and attract users.
Meta Platforms===WhatsApp is reportedly testing a new feature called 'Guest chats' that allows its users to communicate with individuals who do not have a Meta Platforms===WhatsApp account. This feature enables non-users to join conversations via a secure web link, eliminating the need for app download or registration. 'Guest chats' are protected by end-to-end encryption, ensuring privacy, and are currently limited to basic text messaging. The feature is being tested with a limited number of Android and iOS beta users, with a wider rollout timeline yet to be announced. This initiative aims to expand Meta Platforms===WhatsApp's reach and simplify initial interactions for new contacts.
Set up alerts, explore entity relationships, search across thousands of events, and build custom intelligence feeds.
Open Dashboard