Adobe and Nvidia AI Partnership

Adobe Inc. and Nvidia have announced a sweeping strategic partnership aimed at accelerating AI-driven content creation, production, and personalization. Adobe Inc. will build its next-generation Firefly foundation models on Nvidia's accelerated computing stack, including CUDA-X libraries, NeMo tools, and Cosmos open models. The collaboration also extends to agentic workflows, where AI agents will handle multi-step creative and marketing tasks using Nvidia's Agent Toolkit and Nemotron open models. Furthermore, Adobe Inc. is launching a cloud-native 3D digital twin platform for marketing, built on Nvidia Omniverse libraries, RTX rendering, and OpenUSD. This partnership will integrate Nvidia's AI infrastructure into key Adobe Inc. products like Acrobat, Photoshop, and Premiere Pro, enhancing performance and generative AI capabilities. Both CEOs, Jensen Huang and Shantanu Narayen, expressed enthusiasm for expanding AI-based content creation and customer experiences through this collaboration.