ServiceNow Appoints Kulmeet Bawa for India
Analysis based on 10 articles · First reported Apr 01, 2026 · Last updated Apr 01, 2026
The appointment of Kulmeet Bawa by ServiceNow is expected to positively impact the company's growth trajectory in India and the SAARC region, which are identified as critical markets for digital transformation. This move signals ServiceNow's intensified focus on expanding its enterprise footprint and leveraging AI-led solutions in these rapidly developing economies.
ServiceNow has announced the appointment of Kulmeet Bawa as Managing Director and Group Vice President for its India and SAARC operations, effective April 6, 2026. Bawa, who previously served as Global Chief Revenue Officer at SAP and held leadership roles at Adobe Inc., will be based in New Delhi. In his new role, Kulmeet Bawa will be responsible for accelerating growth, strengthening customer relationships, and advancing ServiceNow's leadership in digital transformation across India and the SAARC region. This strategic move underscores ServiceNow's commitment to India as a critical engine for its global ambitions, aiming to capitalize on the rising demand for workflow automation, cloud platforms, and AI-led enterprise solutions in one of the world's fastest-growing markets. Adrian Johnston, President APAC at ServiceNow, highlighted Kulmeet Bawa's unique blend of global experience and military discipline as essential for driving the company's mission forward.
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