The Nth Degree Acquires INVNT, Shamrock Holdings Backs
Analysis based on 7 articles · First reported Apr 02, 2026 · Last updated Apr 02, 2026
The acquisition of INVNT by The Nth Degree, backed by Shamrock Holdings, creates a stronger player in the experiential marketing and event management sector. This move is expected to enhance the combined entity's service offerings and global reach, potentially increasing competition and driving innovation in the industry.
The Nth Degree, a leader in event design and delivery, announced the acquisition of INVNT, a global brand storytelling agency. This strategic move aims to create a live event market leader capable of meeting the growing experiential needs of major brands worldwide. The combined entity will operate through two primary divisions: INVNT, which merges Nth Degree===Nth Degree Events with INVNT to offer a strengthened suite of agency services, and The Nth Degree, focusing on event labor and general contracting services alongside Nth Degree===Fern Exposition Services. Private equity partner Shamrock Holdings supported the deal, expanding its commitment to the experiential market and bolstering The Nth Degree's continued growth and global expansion. The transaction involved several financial and legal advisors, including Canaccord Genuity and Davis & Gilbert LLP for INVNT, and Willkie Farr & Gallagher LLP and Stephens Inc. for The Nth Degree.
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