United Kingdom — Competition and Markets Authority & Alphabet Inc.
4 shared events · Importance 3 · Last updated Jun 03, 2026
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Regulatory
United Kingdom — Competition and Markets Authority: The United Kingdom — Competition and Markets Authority>>> (CMA) has imposed new conduct requirements on Alphabet Inc.>>>'s search services in the United Kingdom>>>, aiming to provide publishers with more control over their content in AI-powered search features. This action strengthens the bargaining power of publishers.
Alphabet Inc.: Alphabet Inc.>>> is required to implement new rules allowing publishers to opt out of AI Overviews and fine-tuning of AI models, which could impact its AI search strategy and potentially reduce traffic to its AI features. Alphabet Inc.>>> is actively testing these new controls.
Jun 03, 2026 · 45 articles
Regulatory
United Kingdom — Competition and Markets Authority: The United Kingdom — Competition and Markets Authority, the United Kingdom's antitrust regulator, launched an investigation into Alphabet Inc.'s search services and their impact on advertising markets, providing regulatory context to the lawsuit.
Apr 16, 2025 · 6 articles
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United Kingdom — Competition and Markets Authority launched investigation Alphabet Inc.UK CMA Regulates Google AI Search
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United Kingdom — Competition and Markets Authority designated with strategic market Alphabet Inc.UK CMA Regulates Google AI Search
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