Business
EITC, Africa's largest aggregated programmatic digital out of home (pDOOH) publisher network, has launched its first full-scale Display & Video 360 (DV360) campaign in Nigeria. Executed in Nigeria — Lagos State for Keurig Dr Pepper…
Impact: Keurig Dr Pepper — Schweppes is the client for whom Polygon executed the pDOOH campaign in Nigeria — Lagos State, making it the first brand to utilize a Alphabet Inc.-based enterprise media buying platform for a pDOOH campaign at scale in Nigeria.
May 07, 2026 · 6 articles